MAX & Co. Beijing's new image store opening dragon girl Lin Peng to help debut

MAX&Co, a famous brand under the Italian Max Mara Group. In recent days, he brought a new image store to Beijing Oriental Plaza. MAX&Co unleashes its youthful enthusiasm and expresses its own fashion attitude. With warm prints, it warms the cold of winter and autumn, and the modern atmosphere is full of distinctive personality features. The youth freedom constitutes MAX&Co. The only main theme of the new image store is everywhere but traceable. At the opening ceremony, the new generation star Lin Peng, famous music producer Mai Mai and fashionistas gathered at MAX&Co. The opening party was created to testify MAX&Co with a spirit of freedom and a dynamic personality. A tribute to youth.

Ms. Lin Hong, President of GBMAX China Joint Venture Company, took photos with the newly-promoted actor Lin Peng and the host of the wheat wheat background board.

Star Shop put on shot 2

Lin Peng background board photographed

MAX&Co. Corolla skating dress is MAX&Co. The spirit of the brand's soul, with its distinctive silhouette and unique refined taste, is synonymous with MAX&Co. youth, freedom and vitality. The fresh color and unique texture of MAX&Co. Corolla skating dress are not only extremely gentle but also advanced. The sense of modernity and design represent MAX&Co. Different style of modern rhythm. MAX & Co. Corolla skating dress unique youth temperament and freedom of style triggered the famous Italian design brand Pijama inspiration, Pijama as an opportunity to work with MAX & Co. Collaboration launches the limited-edition version of the exclusive Corolla skating dress-Pijama special series - MAX&Co. iMac & iphone & ipad & ipod case.

Ms. Lin Hong, President of GBMAX China JV, took a photo with Lin Peng, the newly promoted actor.

The MAX&Co. Pijama special series is designed for limited editions in Greater China and sold at selected flagship stores. Its inspiration and materials are derived from MAX&Co. Italy specializes in Corolla skating dresses of different colors and styles. The modern and simple series not only combines the youthful charm of the MAX&Co. Corolla skating dresses, but also adds a stylish and fashionable sense of fashion. . Image store, MAX&Co. Pijama special series with MAX&Co. The autumn and winter collections contrast each other and blend in with the crisp, lively and refined atmosphere of the store. Modern style runs through MAX&Co. The series has always been displayed on carefully crafted art flowers, becoming the most unique corner of the image shop. MAX&Co. With the unlimited possibilities of youthful fashion to decorate life, they dare to open up innovation and adhere to the independent spirit of fashion.

MAX&Co. 2014 Fall Winter Collection

MAX&Co.2014 Autumn/Winter Fashion Show

MAX&Co. Corolla Skate Dress - Modern Keynote

Corolla skate dresses have MAX&Co. The brand's iconic silhouette: close to the body's upper body, cut fit of the waist and skirt, as the petals of flowers wrapped around the body. MAX&Co. Corolla skating dress is the perfect interpretation of the unique color of the trend this season. Clear, cool pastels in spring and summer are warmer and more vibrant in MAX&Co. Corolla skating dresses. Almond, soft green, candy pink And chalk blue becomes softer; Classic Black returns to the T stage this season, and the MAX&Co. Corolla skating dress combines it with a layered texture in a contour to create freshness and depth. Repeatedly elaborated and stylish, geometric patterns are used as patterns on the bottom, or combined with plaque lattices, ceramic tile patterns and art deco lattices to interpret the latest fashion trends. Bright colors, leaf prints, and printed jacquard fabrics add a modern touch to the Corolla skating dress; the leaves are combined into a variety of abstract patterns to create a charming contrast between light and dark tone, individual character and elegance and modernity, MAX&Co. Corolla Skating dresses are undoubtedly a timeless classic.

This series also uses the effect of clothing stacking, lotus leaf skirt assembly with eye-catching large-area color patches, decorative waist tops with skirts, T-shirts and skirts with the dresses are full of charming, elegant effect. The details of the pattern are more pleasing, from the stylish houndstooth pattern with beautiful black resin details, to the blue pinstripes that follow the fashion trend and the contrasting exquisite cuts and intarsia patterns. The source of inspiration and the creative process of this theme all benefit from the little black dress: shaped like a tulip, made of canneté knitted fabric, complemented by subtle translucent effects, flounced details and exaggerated crystal decoration embellished with velvet make the silhouette more Dynamic.

Oriental Plaza MAX&Co. Shop Window Display

[About Pijama]

The Italian Pijama brand was founded in 2006 by Monica Battistella (stylish designer) and Sergio Gobbi (architect). They realized that the fabric stock that was abandoned in the center of Milan's former fashion district could give new life, create scratch-resistant soft notebooks and iPod cases, and later the iPad and iPhone. Since 2006, Pijama has collaborated on many brands in different fields, such as creating a limited edition product for the second floor of Isetan's shop in Tokyo. This project is organized by Humor of Japan, with Zucca, Nénet, and Tsumori. Chisatok and Mercibeaucoup collaborate.

[About MAX&Co.]

MAX&Co. Under the Max Mara Group's MAX & Co, a famous Italian fashion brand. Offering a young, fashionable woman with a collection of fashion and accessories that express her personality without any constraints, the brand's design team is a young international creative team who inspires creativity from the streets and international fashion shows with unlimited creativity. , After the constant research and reorganization of fabrics, colors, textures and details, the design of free casual wear, MAX & Co. With smart, dynamic, changeable, coherent, trendy and other designs, it is a series of modern and young clothes that face the future and gives people a fresh and free feeling. High quality quality is always MAX&Co. An important value and goal, its concept and fashion spirit continue to attract MAX&Co. female.