British ladies Oasis London is proudly independent in the fashion street

history

In March 1991, the first OASIS store opened in London and quickly expanded to more than 300 exclusive stores and shop-in-shops in the United Kingdom and Europe. In addition, Oasis currently settled in more than 50 other locations around the world. The Oasis Group owns Oasis, Karen Miller, Whistle, and Coast, which occupy the high school segment women's market. In the spring of 2004, Oasis chose China as the first stop in Asia, quickly conquering Chinese urban women with its profound English culture and international brand fashion tastes. Currently, there are 66 counters in major shopping malls in one class of cities across the country, which are planned to expand to 100 by the end of this year and become the first choice for Chinese women's fashion.

Corporate philosophy

Oasis, as the leader of British women's wear, is mainly designed for 18-35 year-old fashion ladies. It provides fashionable and feminine women's clothing and accessories. It fully integrates high quality into corporate values ​​and combines shop design to determine its uniqueness in the current market. The status.

Successful brand

The success of the Oasis brand is determined by many factors, not just the team's energy to promote fashion trends or respond quickly to the trend. Brand innovation and passion from the heart are the true meaning of Oasis brand success.

Oasis will be successfully built on its outstanding reputation, originality, strong color visual impact, product details, and uniqueness that constitute the most basic element of “different Oasis”.

All Oasis styles are adhering to one another and are proudly independent in the street of fashion. Although this brings a relatively large amount of design investment, it also affects the various aspects of product development. But it is this concept that makes Oasis different from other brands, and makes the "Oasis" point of view into all aspects of the company's business development, so as to fully demonstrate its extraordinary operating methods.

　 customer group

Oasis girls are between the ages of 18 and 35. They have a strong sense of fashion. They are independent, autonomous, have a healthy social life and fully enjoy the pleasure of traveling. They love shopping and use it as their best pastime for sharing good times with friends. Because they know that appearance is definitely the charm of a girl.

Brand Value

For the Oasis brand, Oasis represents the best women, color is the key to displaying women's charm, and printing also plays a leading role. For Oasis, fashion is the ability to dress appropriately and fully enjoy the brand. Just like the Oasis brand, Oasis women are also very popular and excellent women.

　 Store Design

Oasis brand pays attention to the traditional concept and has formed a series of different styles of shop design system in the United Kingdom. Compared to other stores in the fashionable street, Oasis has its own independent retail system and stores that have left customers with the impression of the high-end fashion hall international brands. This effect has become a major factor affecting the Oasis store's innovation. The design of each fashion store will fully combine the beauty of the building and the local local characteristics, seize the essence of Oasis, dissolve the absurd artistic elements in the window design, and make full use of various Props to exacerbate their uniqueness. The overall design strives to reflect the most fashionable feeling of the season, and continues to innovate, in addition to the strong involvement of color, leading to the unique Oasis trend. The elegant display of goods, the ingenuity of the colors, the lively booth and the stylish and unique graphic design all make Oasis store design unique and unique.

to sum up

Oasis is in an excellent stage of growing profits, and we are convinced that the current demand for product development in a diversified market will ensure that the Oasis brand will continue to dominate the streets of fashion.

Promotion content:

Cardholders can enjoy a 8.8-percent discount on new products with their cards, and discounts of 5% off can be enjoyed for full-book discounts, discounts of 70% and more.

　 Other surprises:

In case of company gifts, you can enjoy the post-discount gifts.

　 Offer Location:

Beijing, Shanghai, Nanjing, Chengdu, Wuhan and other regions designated Oasis counters, stores