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Jie Jie children always care about you
Guangzhou City Man-Jieer Garments Co., Ltd. was established in Guangzhou in 1996, and officially launched its lingerie chain operations in 1999. As a modern enterprise specializing in the design, production, and marketing of undergarments, it has grown into a well-known brand in the Chinese market. Known for its fashion-forward approach and dedication to quality, Jie Jie Children embodies the spirit of both Guangzhou's vibrant fashion scene and the pursuit of an elegant lifestyle.
The brand’s philosophy is "Intellectual • Elegant," reflecting not only its identity but also a meaningful tribute to every woman. Guided by the principles of integrity, pragmatism, innovation, and entrepreneurship, Jie Jie Children has implemented a three-tier business model: self-support, franchise joining, and regional agency. Over the past decade, it has successfully established more than 300 chain stores nationwide, becoming a leading name in the Chinese undergarment industry with a distinct Guangzhou flair.
Jie Jie Children offers a wide range of products, including bras, underwear, sleepwear, loungewear, swimwear, and activewear, designed to meet the needs of customers throughout all seasons and in different regions. Every product is crafted with the customer in mind, following the principle of "customer first, always."
The brand prides itself on its creative and professional design team, who bring passion, skill, and experience to each piece. Each product tells a story, offering a unique and comfortable experience for the wearer. With a mission to provide high-value, stylish undergarments for women, Jie Jie Children has launched the "One Thousand Store Project" within three years, aiming to bring natural cleanliness and quality service to women across the country.
Through continuous innovation and commitment to excellence, Jie Jie Children remains dedicated to empowering women with confidence, comfort, and style.