The "Myth" of Beny Baido, luxury fur Beni Baite

Beny Baido released new products 2010-2011

In autumn and winter of one year, the new conference of Beni Baite's Beny Baido 2010-2011 on the third floor of the Wuhan International Plaza Shopping Center was aroused by its splendid color, noble quality and unparalleled luxury. The VIP women who tried on fur at the launch site were full of charming smiles.

However, when a piece of silky smooth soft fur is worn, does the people who love fur know that this mysterious gift from nature has transformed into a gorgeous fashion? With all sorts of questions, the author interviewed and hosted the conference organizer. Shen Xinxiang, chairman of Shanghai Chengcai Garments Co., Ltd., felt the story behind fur pieces.

Beny Baido 2010-2011 New Product Launch

International top fur auction, 60% buyers from China

“The fur and fur industry in Europe and America has had a history of more than a hundred years, and the prosperity of the fur industry in mainland China is only a matter of the past ten or more years. However, the speed of its development has reached the level where European and European counterparts are rampant.” Speaking of the domestic fur industry The history of development, as a leader in the industry, Mr. Shen Xinxiang can not help but particularly proud: In the current top international fur auction house, almost 60% of buyers come from China.

As a natural gift of nature, the quality of fur garments depends largely on the quality of the raw materials. According to Shen Xinxiang's introduction, the world's top fur auction houses are almost all present in Europe and North America's oldest developing countries in the fur industry. Each year, these auction houses will purchase raw materials from farmers, and then classify them according to different qualities, with 50 to 80 bundles as a unit, and hold regular auctions to attract fur practitioners from all over the world to participate in procurement.

Shen Xinxiang told the author that the Beni Baite Beny Baido brand furs all come from North American fur auctions. Before that, only a few buyers in China auctioned off the world's top furs. But the Benibat brand has this kind of pride. Since the birth of the brand in 1998, international high-grade fur materials have been used. At the same time, the brand's style was designed by the Japanese Beny Baido team to integrate suede with high fashion design. Not only advocates new concepts of fur skin consumption, but also enhances brand awareness.