Maje brand women's summer 2017 advertising

Under the lens of Tyrone Lebon, the playful and sexy Frederikke Sofie dedicate to the fashion design of Maje 2017 spring and summer women's collection.

This ad blockbuster has a backdrop of leisurely blue sky, which perfectly sets off a dazzling array of new series and displays a variety of elegant, cut-out and colorful printed dresses.

The new advertising blockbusters are not only beautifully presented in the ready-to-wear series, but also bring a unique interpretation to the new season's handbags. To celebrate the first anniversary of the launch of the Maje “M” series, the brand's classic M Bag has a variety of new and alternative shoulder straps to choose from, whether it is a bohemian colored beaded handbag or a metal panel. The overall design of the handbag is icing on the cake.

In addition, the brand new M Walk handbags in the “M” series are elegantly designed with the perfect proportions and selected black leather or red suede for a unique style.

“I hope to create a perfect contrast between the beautiful prints in the new series and the blue skies, and at the same time express a natural, heartfelt and sexy atmosphere. I was deeply attracted by Frederikke's beautiful face and impressed with Tyrone’s superb talent. He made the overall picture pure and beautiful."