Diane launches Disney-style dressing room, real-life bra will eventually find you

In September 2015, the “Trying to Have You” campaign launched by Dianne, an internationally renowned underwear brand, came again. Following the critical acclaim of the goddess dressing room in the first half of the year, Diane once again introduced a Disney-style dressing room, leading urban women to experience the most professional try-on services in the most interesting fitting room, like the princess in the fairy tale of Disney. During the magical try-on tour, you can fully experience the magic of underwear.

It is understood that the trial of "Trying to Have You" initiated by Triumph has blown from Europe to China. As of now, more than 2 million Chinese women have supported and endorsed the "try to own you" campaign. Diane has always advocated that “try” is a kind of responsible attitude towards himself. He should enjoy the “trial” process in the fitting room until he finds the best bra that suits him best.

Underwear, as the most close-fitting clothing for urban women, is very important for comfort and functionality. As Carina Lau has said in her masterpiece “Bad Bra”, “If you wear a underwear that is not suitable for you for a long time, your chest will slowly adapt to your underwear and it will distort.” Therefore, find the most suitable underwear for you. It is the beginning of being kind to yourself. However, today's urban women lack the proper knowledge and guidance in underwear trials, or because they shyly refuse underwear to try out advice from consultants and rely on feelings to choose underwear. According to statistics, more than 90% of women wear wrong underwear.

Triumph's underwear try-on adviser reminded: "Insole is just like high-heeled Shoes, whether a piece of underwear is fit only to try to know." Underwear try-on for women is a process of dialogue with their own body. Understand the real needs of the body, from the degree of cup-type coating to the degree of color matching, to the comfort of the material, only your body knows what type of underwear is suitable, and only when you try to find your own That was the only one.

Join Trinco's "Imagine having you will find you" event to help urban women find the best bra for you:

First, try a consultant to provide professional trial services

Diane has invited a number of well-known fashion bloggers to enter the counters and share knowledge about the fitting experience and chest health with the customers trying on. Through accurate physique measurement, recommend the most suitable underwear. “After shopping for me to measure, I discovered that I have always been wearing the wrong size. It is not desirable to try it on!” Rebecca, a well-known fashion blogger, walked into Trian’s dressing room and found himself wearing inappropriate underwear. . At the same time, Diane also intimately prepared try-on cards for customers to try on, so that customers can better understand their body types. Whenever they enter the counter, they can easily find the most suitable underwear.

Second, a beautiful and private try-on environment

Every woman has a princess dream. In order to help domestic women to better experience the underwear try, Diane infuses the inspiration of Disney's magical theme into the counter store, creating the "magic castle fitting room" and "ice world fitting room." . The beautiful and private dressing room almost satisfies all the external needs of trying on underwear. Fashion expert Shen Chenjie said: "This is almost the most beautiful dressing room I have ever seen. Private is not disturbed. I can try on it quietly to find the underwear that suits me best."

Since September, the dressing room for Triumph "Trying to own you" has opened in Beijing, Shanghai, Guangzhou, Hangzhou, Chengdu, Shenzhen, Nanjing, Xiamen, Wuhan and other places. Tens of thousands of women have entered. The dressing room chose the most suitable underwear. With the most professional try-on service and the most interesting fitting room, Diane has enabled Chinese women to fully enjoy the “trial” process in the fitting room until they find the most suitable underwear.