The children's clothing brand The Children's Place will expand into the Arab market

The children's clothing brand The Children's Place, which is also the largest exclusive children's wear retailer in North America, announced that it has signed a 10-year contract with the US "Apparel Group" and has obtained the UAE, Kuwait, Qatar, and Bahrain. Distribution rights in the Arab region including Oman. According to the plan, the first stores of Children's Place in the Arab region will be opened in September 2012 in Dubai and Sharjah, UAE.

The brand's president and CEO Jane Elfers said: "We are excited that our brand can get out of North America. This year we will open several stores in the United Arab Emirates. The retail market in the Middle East is very developed. The truth is that our brand is developing locally. We also We look forward to cooperating with the 'Clothing Group' and they have many success stories in promoting the expansion of international brands."

And Nilesh Ved of the Apparel Group responded by saying: "We are very urgently developing partnerships with Children's Place. Children's Place children's clothing is a combination of good quality and fashion. We are confident that we can fill this area." The market for products is blank."

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